The Spence Collective offers executive level strategic communications to clients in the entertainment, brand, tech and startup space.We believe a bespoke communications strategy is fundamental to the success of any business.
We take our work seriously, but not ourselves. We’re confident, but not cocky. We work best when providing full service and ongoing communications support to clients on a retainer basis. At times we’ll engage on a smaller scope for an immediate need, fractional chief communications officer support or a targeted project.
We pride ourselves on being resourceful. Whether it’s an expert resource or a team, we partner with you to address your communications, marketing and branding needs.
Let’s get to work.
What We Offer
CorporateCommunications
Our bread and butter, and why you’ve come to Spence Collective, we love a good story. In lockstep with your communications team, or in place of an internal resource directly with your C-suite, we design a communications plan that aligns with your business goals and elevates your company’s external narrative.
MediaTraining
When the reporter says “don’t ever put me on the phone with [insert name here] again” you immediately regret that you’ve not invested. We prepare your spokesperson in advance of interviews, panels, speaking opportunities or media appearances. Oh, and we can also run your team through the ringer, because it’s a lot of fun when communications execs are in the hot seat.
InternalCommunications
We support the employee experience through clear, consistent and relevant communications. We will devise a plan that best suits your organization and ensures that the substance of your corporate identity, strategy, culture and operational messaging is well-crafted and maintained.
ChangeManagement
We love change, but most people don’t and it requires a communication strategy that takes everyone from the early adopter to the laggard into account. We make navigating change seamless for your executive team with thoughtful communications plans designed with both internal and external constituencies in mind.
CrisisManagement
It feels like death, but it doesn’t have to. Whether you’re in the midst of a crisis and need to mitigate risk or want to devise strategies to protect your reputation in advance of one, we will be your calm, rational resource. So much of the time it’s about what’s not said, so let’s leave it at that.
ThoughtLeadership
Great minds need an outlet! We build your organization’s influence through targeted opportunities for key executives to speak authentically and authoritatively about your strategic advantage, the whitespace in the market, or a key win. Whether it’s a fireside chat, a keynote, or an opinion piece, we can help with the opportunity and the execution.
Additional Collective Resources
Awards Strategy & Execution
Consumer Publicity
Corporate Retreat Planning
Executive Team Coaching
Employee Engagement
DEI Programming
Branding
Design & Video Production
A well respected and seasoned communications executive, Emily has more than 20 years experience developing and executing innovative and strategic campaigns.
She most recently served as Chief Communications Officer for MRC (fka Valence Media), where she led corporate, external, internal, partnership, and investment communications across the organization. The privately held company was composed of television, film and non-fiction studios, a live entertainment producer and media division. She has worked with notable entertainment and tech brands including Amazon Studios, Warner Brothers Television, NBCUniversal, BuzzFeed, A+E Networks, Microsoft, Meredith Corporation, among others. She is adept at efficiently creating communications plans and messaging to drive business goals and helping to shape the right story for the right stakeholder.
Emily Spence